
14 Step Marketing Plan for Selling in a Tough Market
- Market Study allows accurate pricing for positioning and considered "critical". Staging ideas for adding appeal.

- For Sale, Directional, and Name Ryder signs
- Comment Cards, Color Flyers, or prepared House Book for showings. Neighborhood Flyers Option.
- MLS - It's the main tool for getting your property seen, and it's how the national websites "pick up" your home's listing.
- Substantial Web Presences (on tens or hundreds of websites) Featured Listing Status to directed webs. 24-7 Virtual Tour or Slide Show.
- Featured Status in e-marketing vehicles ie. - publications, calendar, contact email campaigns, print, public groups and forums, etc..
- Open House (not something every Seller will want)
- Email / Fax / Voice updates and notifications to direct attention to the property (a never ending campaign)
- Track and Schedule Showings Professionally / Request and Collect Feedback for Seller as provided.
- Specific Targeted Marketing - may be used for unusual properties or properties with unique feature..
- Regular Seller Updates (emailed weekly unless less frequency is wanted). Regular phone / personal contact updates.
- Realtor Tour - formal "Property Caravans" sponsored by the local MLS (not for the feint of heart). Important step - IMO
- Social Network - including Youtube, Twitter, FaceBook, Buzz, MySpace, Craigslist, Community Forums, etc when appropriate..
- Creative Marketing Shared - Seller and Broker brainstorm session for fine tuning.
Contact Archer Today - Request your no obligation personal consultation on effectively marketing and SELLING your New Mexico property.
Use the Market Trend / Don't Fight It!
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